March 25th Roundtable: Social Media & Monetization
March 23, 2010
PluggedIn “Digital Content” Roundtable – Commentary
June 9, 2010

March 25th Roundtable: Social Media & Monetization

March’s Roundtable focuses on the $64,000 question:

How are companies making money via social media?

The conversation will revolve around topics such as social media campaigns, social media marketing, revenue models, ROI, partnerships, etc., and will include opinions from startups, founders, investors and industry executives.

Participants Include:

Ripple6: Rich Ullman, SVP Marketing
Amplify: Eric Goldstein, CEO & Founder
rmbrME: Gabe Zichermann, CEO
SixApart: Andrew Boer, VP Revenue
Postling: David Lifson, CEO & Founder
Readers Digest: Kate Gutman, VP Global Digital Revenue
WPP: Thom Kennon, VP Strategy Emerging Media
Hearst Digital: Matthew Milner, VP Social Media
Hearst Interactive: Scott Wolfgang, Director Strategic Investments
Zelkova Ventures: Jay Levy, Principal
Bessemer Venture Partners: Sarah Tavel, Associate

Moderator: Tom Guida, Partner, Loeb & Loeb LLP



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