Commerce & Conversion Roundtable
May 8, 2013
Brands & Mobile Roundtable Recap
July 1, 2013

Brands & Mobile Roundtable

This month’s roundtable will be discussing “Brands & Mobile: How Brands are adapting to the mobile landscape”. As mobile continues to dominate our minds, we wonder what brands are doing to grow and manage their presence. How

aggressive? Mobile first? Many still seem stumped when it comes to integrating mobile into their existing marketing mix. While it once seemed like it was all about apps, now many think mobile is all about responsive design. When it comes to brands and mobile, there’s more than meets the eye of a digital strategy.

Participants include: Appssavvy: Chris Cunningham, CEO playAPI: Julie Fredrickson, CEO & Co-Founder MediaBrix:Todd Bowman, CRO Exponential: Ken Nelson, VP Business Development Splash: Benjamin Hindman, CEO Fresh Digital Group: Doug Robinson, CEO Mastercard: Adam Broitman, VP & Senior Business Leader-Global Digital Marketing my6sense: Mark Coleman, SVP Sales Verve: James Smith, Chief Revenue Officer Joule: Mark Silber, Executive Creative Director Funny Garbage: Kristin Ellington, COO ResponsiveAds: Matt Snyder, CEO  

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